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VIRGINIA ASSOCIATION OF SCHOOL SUPERINTENDENTS

VASS 2023 Fall Conference

Early Bird Sessions

Bold Moves for the Well Leader

  • Presenter:
    Kimani Vaughan
    Life-fit EdLeader CEO
  • Presider:
    Dr. Larry Frazier
    West Point Schools
This highly impactful, research-based workshop is designed to inspire leaders to make the BOLD MOVES necessary to make their wellness and self-care a priority so they can lead with excellence and grace. In this workshop, leaders
  • Gain a deeper understanding of the science of stress, burnout, and compassion fatigue
  • Learn what it takes to design a sustainable system that prioritizes their well-being and supports a better work life/home life balance
  • Gain a deeper understanding of the science of habits and leverage this knowledge to establish a sustainable system of wellness in leadership

Communications and Engagement for School Division Leader Success

  • Presenter:
    Dr. Lori Mueller
    Donovan Group
  • Presider:
    Dr. Gina Wohlford
    Norton City Schools
This dynamic session is designed to offer superintendents tools and tips for communications and engagement success. We will start with basic best practices of great school and district communications. Then, we will focus on communications planning and encourage participants to create a simple but effective communications plan for your division. We will discuss a process for handling crisis communications and sensitive situations. Participants will gain an in-depth understanding of all aspects of working with the media including how to handle media calls, how to interview for print, radio and television, and how to offer complex information so that it’s easy to understand. Lastly, we will explore how districts and divisions across the country are marketing themselves and highlight various marketing tools and tactics to consider in your own contexts.